Communications Specialist supporting Postmedia, a Canadian news media company, with internal and external communications. Writing content, coordinating media relations, digital channels, online events and financial results communications.
About the role
- Sun Life communications manager leading creative, engagement, and advisor experience strategies for signature events. Managing teams, stakeholders, vendors, budgets, and event technology.
Responsibilities
- Develop and execute integrated communications, creative, and engagement strategies for recognition programs, conferences, events, and business initiatives
- Own end-to-end engagement strategy for signature events
- Develop event themes, strategic messaging frameworks, storytelling approaches, executive communications, scripts, recognition programming, and multimedia experiences
- Measure and evaluate communications, engagement, and event effectiveness using insights and data
- Draft business content for signature events with the Consulting team
- Provide creative leadership for event-related communications, digital experiences, presentations, video productions, on-site branding, and print collateral
- Review and approve communications, creative concepts, copy, and design for business, brand, accessibility, and audience alignment
- Lead and develop the Communications & Creative team through direction, coaching, performance management, and professional development
- Establish priorities and allocate resources across concurrent projects
- Partner with Event, Recognition, Distribution, Consulting, and senior leadership teams
- Lead planning and execution of high-profile advisor recognition and business events
- Identify, evaluate, and implement event technology, digital engagement tools, attendee experience platforms, and emerging communication channels
- Develop and maintain process documentation and operating procedures
- Lead vendor and agency relationships, including contracts, negotiations, and performance oversight
- Oversee communications and creative budgets, forecasting, cost management, vendor approvals, and savings opportunities
- Ensure compliance with legal, risk, privacy, accessibility, and regulatory requirements
- Manage departmental budgets, project expenditures, contracts, and resources
Requirements
- Demonstrated ability to build and influence relationships across business units, vendors, and senior leadership
- Experience leading complex, cross-functional initiatives with multiple stakeholders and competing priorities
- Proven budget management experience, including forecasting, vendor management, contract oversight, and financial stewardship
- Strong leadership, coaching, facilitation, and presentation skills
- Experience developing integrated communications and engagement strategies for events, recognition programs, and business initiatives
- Strong strategic thinking and analytical skills
- Ability to lead through change, navigate ambiguity, and drive innovation, process improvement, and operational effectiveness
- Demonstrated success managing multiple priorities while maintaining compliance and achieving business objectives
- Experience developing governance frameworks, processes, documentation, and tools
- Experience developing high-performing teams and partnerships
- A university degree in journalism, advertising, marketing or communications
- Bilingualism in English and French is an asset
- 5 or more years’ experience leading complex marcom strategy creation and execution
- Prior experience with copywriting, design, or production in an agency environment is an asset
- Prior project management experience, with a focus on creative direction
Benefits
- A friendly, collaborative and inclusive culture
- A collaborative and interactive team environment
- Developing the next greatest digital experience
- Working together, sharing common values and encouraging growth & achievement
- Joining a reputable organization with over 150 years of history
- Certified Great Place to Work in Canada in 2026
- Hybrid work arrangement with flexibility to work from the office and virtually
- Incentive plans for eligible employees, subject to individual and company performance
- Accommodation support in the application process
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Communications Specialist creating internal, media and digital content for Postmedia, a Canadian news media company. Coordinating campaigns, events, analytics and financial - results communications.
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