Product Marketing Manager

Posted 3 weeks ago

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About the role

  • Product Marketing Manager at Tailscale enhancing customer outreach through collaboration with cross-functional teams. Focus on product positioning, messaging, and sales enablement in a remote environment.

Responsibilities

  • Becoming the expert on our users and customers — who they are, what their pain points are, and what drives them to seek out solutions.
  • Collaborating with sales, product and marketing teams to develop and refine product positioning, messaging, and effective content.
  • Launching new products or features, managing cross-functional projects associated with that launch, and measuring revenue and pipeline generated.
  • Creating sales collateral and enablement materials— slide decks, one-pagers, training sessions, customer case studies, webinars, etc. This includes delegating and working with designers/web developers/content marketers as needed.
  • Performing competitive and market analysis to inform messaging and campaigns, and influence product strategy.
  • Represent PMM at industry events by delivering demos and gathering firsthand customer and prospect insights to shape messaging and campaign strategy.
  • Helping drive meaningful sales pipeline.

Requirements

  • At least 5+ years of experience in product marketing, working with sales teams, and sales enablement.
  • A proven track record in marketing, product marketing, sales enablement, product management, or a related field with a minimum of 5+ years of direct experience.
  • An affinity for complex, highly technical subjects.
  • Experience managing interdependent, complex projects and keeping multiple work streams on track.
  • An analytical and data-driven mindset with an enthusiasm for problem-solving and measuring the effectiveness of your work.
  • The ability to quickly adapt and react to changing plans and ambiguity.
  • Excellent people skills - this role will interact with many cross-functional teams and the ability to communicate and negotiate effectively will be critical to the success of this role.
  • A bias toward action, execution, and iteration.

Benefits

  • An inclusive, flexible environment where you can be your authentic self.
  • A competitive total compensation package.
  • Comprehensive group benefits with no waiting period.
  • Remote first company—most of our teams work fully remotely.
  • Employer-funded retirement contributions.
  • Connect with other Tailscalars IRL.
  • Support for your personal and professional development.
  • Paid time off and a healthy work-life integration.
  • A build-your-own home office setup.
  • Paid parental leave program.

Job type

Full Time

Experience level

Mid levelSenior

Salary

CA$190,280 - CA$237,180 per year

Degree requirement

Bachelor's Degree

Tech skills

React

Location requirements

RemoteCanada

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