Creative Strategist developing and testing paid social ads for eCommerce brands. Turning performance insights into creative direction across Meta, TikTok, and other channels.
About the role
- Creative Lead developing social-first video advertising concepts for major brands at Vidsy. Collaborating with creators and in-house teams in a hybrid work environment.
Responsibilities
- Concept & Direct: Develop "social-first" concepts for brands like Pepsi, L’Oreal, Google, and Warner Bros.
- The Bridge: Act as the creative glue between our Strategists, Client Managers, and Motion Designers.
- Direct Creators: Brief and direct our external Creator Community to ensure they deliver authentic, high-quality UGC.
- Trend-Jack: Keep your finger on the pulse of platform shifts (TikTok, Reels, Snap) to ensure our clients are always ahead of the curve.
- Pitch & Present: Confidently share your creative vision with major enterprise clients.
Requirements
- 18 months (plus) - or equivalent experience - working within the creative industry or within social content production.
- Social Native: You don't just "use" social; you understand the nuances of TikTok, Meta, and Snap like a pro.
- Portfolio: A showcase of work that proves you know how to tell engaging social first stories in vertical video.
- Creative Visionary: You can dream up a concept for a beauty brand one hour and a gaming brand the next.
- Communication: Comfortable leading client calls and presenting your ideas with conviction.
- Nice-to-Haves
- Briefing Skills: Experience briefing UGC creators, Editors, and/or motion designers.
- Technical Literacy: You don't need to be an editor, but you know your way around the Adobe Suite and understand the video production workflow.
- AI Enthusiast: You’re already experimenting with AI tools to speed up ideation or production.
Benefits
- 💰 Competitive Base Salary: In-line with your experience level, and kept competitive!
- 🩺 Private Healthcare: To keep you feeling your best.
- 💻 Flexibility First: Work your way with our virtual-first hybrid approach.
- 🏝 Generous Time Off: 25 days annual leave (+ Bank Holidays) to take the breaks you need to recharge.
- 🌍 Remote Flexibility: Work away from your hub for up to 4 weeks of the year.
- 😇 Volunteer Day: Get a paid day off annually to support a cause you care about.
- ♥️ Wellbeing Focus: Access our wellness programs and Employee Assistance Program.
- 🍼 Enhanced Parental Leave Polivies: Adaptable to your needs too!
- 🌍 Eco Impact: Your carbon footprint offset through our Ecologi partnership.
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