Digital Paid Media Specialist for 12-month contract in Toronto with hybrid work. Requires paid media expertise, KPI tracking, stakeholder management, and platform proficiency.
Responsibilities
Hiring a Digital Paid Media Specialist for a 12-month contract in Toronto, ON, Canada, with a hybrid working model. Must-have skills include: – Paid Media Experience: Proven expertise in managing and optimizing paid media campaigns, particularly in Programmatic (3 years). – KPI Monitoring and Reporting: Strong ability to define, track, and analyze KPIs, providing actionable insights to meet business objectives (3 years). – Stakeholder Management: Excellent communication and relationship-building skills to collaborate with internal teams and external partners (3 years). – Platform Proficiency: Working knowledge or certification in at least two platforms (e.g., DV360 (Primary), Amazon DSP, Yahoo DSP, CM360) (3 years). – Analytical and Digital Savviness: Detail-oriented with strong critical thinking and adaptability to evolving digital tools and trends (3 years). Nice to have: – Financial Industry Knowledge. – Experience in financial services or wealth management. – Innovative and Strategic Thinking: Ability to identify trends, competitive insights, and innovative solutions to enhance campaigns. – Familiarity with social and search platforms. – Team Collaboration and Leadership: Experience working across digital channels or mentoring team members.
Requirements
Must-have skills include: – Paid Media Experience: Proven expertise in managing and optimizing paid media campaigns, particularly in Programmatic (3 years). – KPI Monitoring and Reporting: Strong ability to define, track, and analyze KPIs, providing actionable insights to meet business objectives (3 years). – Stakeholder Management: Excellent communication and relationship-building skills to collaborate with internal teams and external partners (3 years). – Platform Proficiency: Working knowledge or certification in at least two platforms (e.g., DV360 (Primary), Amazon DSP, Yahoo DSP, CM360) (3 years). – Analytical and Digital Savviness: Detail-oriented with strong critical thinking and adaptability to evolving digital tools and trends (3 years).
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