Responsable marketing B2B chez Boostalab, entreprise québécoise de développement des compétences relationnelles. Optimisation des ventes organisationnelles et croissance de la boutique de formations en ligne.
About the role
- Marketing Generalist supporting BRC’s marketing campaigns, showroom tours, product launches, and sales presentations. Coordinating samples, promotional merchandise, projects, suppliers, and internal stakeholders.
Responsibilities
- Assist with execution of marketing strategy implementation, yearly marketing plans, brand initiatives and marketing campaigns promoting business products and services.
- Coordinate showroom tour schedules and logistics with Regional Sales Teams.
- Prepare showrooms for Dealer, Customer, Designer and stakeholder visits.
- Coordinate showroom materials, product information, presentations and promotional items.
- Support showroom events, product demonstrations and marketing activities.
- Manage finishes sample requests, including selection, availability, packaging and shipment.
- Maintain records of sample requests, inventory and fulfillment status; track requests and communicate updates.
- Coordinate promotional merchandise requests, inventory, distribution, replenishment and supplier orders.
- Develop and update sales presentations for product launches, collections and marketing campaigns.
- Collaborate with Marketing, Sales and Product Design to gather product information, imagery and selling points.
- Customize presentations and maintain an organized library of approved sales enablement materials.
- Support the Marketing Project Manager with project schedules, deliverables, approvals, follow-ups and stakeholder requests.
- Assist with marketing collateral, campaign materials, product launches, events and other initiatives.
- Liaise with internal departments, external agencies and suppliers.
- Develop special events and help achieve required return on investment at industry events and trade shows.
- Perform other duties as assigned.
Requirements
- Post-secondary education in Marketing, Communications, Business Administration or a related field.
- 1–3 years of experience in marketing coordination, sales support, project coordination or a similar role.
- Strong organizational skills with the ability to manage multiple requests, deadlines and priorities.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office, particularly PowerPoint, Excel and Outlook.
- Experience developing professional presentations and marketing collateral.
- Strong attention to detail and commitment to brand consistency.
- Ability to work collaboratively across departments and with external partners.
- Experience with Canva, Adobe Creative Suite Smartsheet software is an asset.
- Experience in commercial furniture, interior design, manufacturing or a dealer-based sales environment is an asset.
- Ability to work well with others, and take direction and criticism in a positive manner.
- Ability to absorb new ideas and concepts quickly and ensure they are clearly communicated to an audience.
- Energetic, self-motivated, and results-oriented.
- Well-defined sense of diplomacy, including solid negotiation, conflict resolution, and people management skills.
- Effective communication skills with individuals at all levels of the organization.
- Politically and culturally sensitive.
- Strong problem identification and problem resolution skills.
- Strong morals and ethics, along with a commitment to privacy.
Benefits
- Hybrid working environment, comfortable coming into the office (1 time per week minimum)
- Opportunities for growth and advancement
- Various social and recreational activities
- Flexible, hybrid schedule offering work from home and in-office options
- Inspiring team committed to a diverse, inclusive, and safe workspace
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