Ads-Manager für [Bulle & Mensch], einen Finanzmedienproduzenten. Skalierung von Podcast-Abos, Newsletter-Leads und Partnerumsatz mit Meta-, YouTube- und TikTok-Kampagnen.
Responsibilities
Develop paid advertising campaigns to acquire new podcast subscribers on YouTube and Spotify, increase episode views, and generate newsletter sign-ups for Bullenbrief
Increase revenue from premium dossiers and partner offers such as brokerage accounts, bank accounts, and tools
Build and manage campaigns on Meta (Instagram, Facebook), YouTube/Google, and TikTok
Test audiences, ads, and budgets, and discontinue ineffective measures
Set up tracking to ensure that ad performance can be measured accurately
Present monthly metrics such as costs, subscriptions, conversions, and revenue
Requirements
Proven track record of running campaigns with measurable results
Provide figures from campaigns you have managed, such as cost per subscription, cost per lead, and ROAS
Knowledge of Meta Ads, Google/YouTube Ads, and TikTok Ads; advanced proficiency in at least two of these platforms
Knowledge of the platforms’ rules for financial advertising
Fluent German
Interest in the stock market is a plus
Submit 2–3 campaigns you have managed, including relevant metrics
Submit a proposal for performance-based compensation, including metrics, rates, and measurement method
Specify your weekly availability
Benefits
Remote work and flexible hours—work when and where you want
Direct contact with the host, with no agency intermediary
Performance-based earning potential: the better the campaigns perform, the more you earn
Vouchers and discounts at more than 1,500 companies
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