Marketing Manager – Strategic Partnerships, Events

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About the role

  • Marketing Manager executing Robert Half Canada partnership, sponsorship, and event programs. Coordinating national campaigns, vendors, budgets, stakeholders, and post-event reporting.

Responsibilities

  • Manage day-to-day coordination of Robert Half Canada partnership and sponsorship activities
  • Evaluate partnership opportunities, renewals and sponsorship packages and document recommendations
  • Maintain relationships with external partners, associations and vendors
  • Coordinate partnership deliverables including newsletter placements, digital advertising, thought leadership, speaking engagements and networking activations
  • Track partnership commitments, timelines, assets and outcomes
  • Plan and execute national and regional marketing events, webinars, executive programs, conferences and sponsorship activations
  • Coordinate event logistics including venues, catering, registration, production schedules, audiovisual requirements, signage, speakers and onsite execution
  • Shape event objectives, target audiences and programming with marketing, field teams and business leaders
  • Coordinate speakers, moderators and panelists, including briefing materials, prep calls, run-of-show documents and presentations
  • Identify delivery risks and develop contingency plans
  • Coordinate event and partnership marketing assets across email, registration pages, social media, event collateral, sales enablement and post-event communications
  • Collaborate with Content, PR, Social and Sales Enablement teams on timely, on-brand materials
  • Support pre-event promotion, onsite engagement and post-event follow-up
  • Ensure partner and Robert Half brand requirements are accurately reflected
  • Serve as day-to-day contact for internal stakeholders, external partners and vendors
  • Develop project plans, timelines, status updates and briefing materials
  • Track event and partnership budgets, invoices, contracts and accruals
  • Coordinate with venues, suppliers, speakers and strategic partners
  • Compile post-event and partnership results and identify process improvements

Requirements

  • Bachelor’s degree in marketing, Communications, Business or related discipline, or equivalent experience
  • 8–10 years of experience in marketing, strategic partnerships, event marketing or experiential marketing
  • Hands-on experience planning and executing B2B or professional services events, webinars and/or sponsorship activations
  • Experience coordinating vendors, budgets, contracts, timelines and event logistics
  • Strong project management skills with the ability to manage multiple priorities and stakeholders simultaneously
  • Excellent written, verbal and presentation skills, with strong attention to quality and detail
  • Comfortable working with senior stakeholders and external partners in a professional, service-oriented manner
  • Experience measuring marketing performance, event outcomes or partnership value is an asset
  • Professional services, financial services or B2B marketing experience is considered an asset
  • Bilingual English/French is considered an asset
  • Successful completion of a background check

Benefits

  • Discretionary annual bonus
  • Hybrid work arrangement
  • Equal employment opportunities
  • Reasonable accommodation support for applicants with disabilities

Job type

Full Time

Experience level

SeniorLead

Salary

CA$74,000 - CA$92,000 per year

Degree requirement

Bachelor's Degree

Location requirements

HybridTorontoCanada

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