International Sales Manager expanding hurra.com’s Ads Defender click - fraud SaaS into new markets. Managing full - cycle sales from cold outreach through closing with German and English or French.
About the role
- Regional Sales Manager driving GEA refrigeration equipment and service sales across Canada. Leading customer solutions, strategic accounts, proposals, contracts, and market growth.
Responsibilities
- Drive equipment and service sales across Canada
- Work with customers and leadership to align sales activities with strategic priorities and customer needs
- Allocate resources and prioritize initiatives to maximize commercial impact
- Collaborate with Canadian divisions and industry sales and service teams
- Develop relationships with existing and prospective customers and identify current and future requirements
- Prepare and deliver technical and commercial presentations at industry events and customer meetings
- Support cost estimates by reviewing project plans and customer documentation and consulting engineering and technical teams
- Analyze customer environments and recommend improvements, equipment upgrades, or process changes based on cost-benefit evaluations
- Coordinate sales activities with other GEA groups to align product lines and applications
- Assist with proposals and negotiate final contracts, including pricing, terms, and conditions
- Ensure communication and handover to project management after order placement
- Participate in trade shows, conferences, and marketing initiatives
- Support local equipment and service sales strategies
- Identify and resolve complex equipment start-up and service issues
- Achieve sales growth, order intake, and margin targets
- Coordinate field trials at customer sites and GEA test centers
- Position GEA products competitively
- Act as key account manager and promote GEA’s full range of products and services
- Maintain relationships with customers and internal GEA stakeholders
- Support product development initiatives
- Promote a “One Face to the Client” culture across sales and service
- Monitor market trends and contribute to strategic business planning
Requirements
- Bachelor’s degree in Engineering or equivalent experience
- 10+ years of capital equipment sales and service experience
- Knowledge of refrigeration technologies is an asset
- Bilingual in French and English (written and verbal) is an asset
- Strong knowledge of the customer base and competitive landscape
- Proven experience leading or influencing a sales organization within a complex product and matrix environment
- Ability to understand and communicate technical data and complex engineering systems
- Strong command of modern sales processes, organizational methods, and tools (e.g., ordering, pricing, CRM)
- Deep understanding of local market dynamics and customer needs
- Strong interpersonal skills with the ability to work independently and collaboratively
- Willingness to travel 50–70%
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