Senior Talent Brand Manager

Posted 3 weeks ago

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About the role

  • Senior Talent Brand Manager shaping GitLab’s employer brand through recruitment marketing and integrated campaigns. Strengthening candidate experiences for the company’s DevSecOps orchestration platform.

Responsibilities

  • Lead GitLab's talent brand strategy and translate the employer value proposition and company direction into differentiated candidate messaging
  • Design integrated campaigns and scalable content systems across careers content, social media, employer review platforms, talent communities, events, and recruiter channels
  • Set editorial direction and align cross-functional partners on authentic, accurate, inclusive, culturally relevant, and consistent talent brand stories
  • Advise Talent Acquisition and business leaders on audience strategy and campaigns supporting hiring priorities, candidate pipelines, and conversion
  • Improve candidate journey touchpoints throughout the hiring process
  • Use performance data, audience insights, candidate feedback, and market and channel trends to prioritize work, evaluate results, recommend approaches, and communicate impact
  • Partner with Talent Acquisition, Marketing, Corporate Communications, Social Media, Diversity, Inclusion & Belonging, and GitLab leaders
  • Help set team direction, strengthen GitLab's employer narrative and regional presence, support hiring priorities, improve candidate experiences, and extend the impact of a small focused team

Requirements

  • Significant experience in talent brand, employer brand, or recruitment marketing
  • Experience developing and leading brand or recruitment marketing strategies across multiple audiences, regions, or hiring priorities
  • Strong storytelling, writing, editing, and editorial judgment across multiple channels
  • Experience leading complex campaigns with multiple stakeholders, deadlines, budgets, or external partners
  • Strong analytical judgment and experience using data, audience insights, feedback, and research to improve outcomes
  • Ability to influence senior stakeholders, create structure from ambiguity, and move between strategy and execution in an asynchronous environment
  • Expected to incorporate AI into daily workflows

Benefits

  • Benefits to support your health, finances, and well-being
  • Flexible Paid Time Off
  • Team Member Resource Groups
  • Equity Compensation & Employee Stock Purchase Plan
  • Growth and Development Fund
  • Parental Leave
  • Remote work arrangement

Job title

Job type

Full Time

Experience level

Senior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

RemoteUnited States

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