Talent Brand Manager

Posted 3 weeks ago

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About the role

  • Talent Brand Manager shaping employer storytelling, recruitment campaigns, and candidate experiences for GitLab’s DevSecOps platform. Translating GitLab’s employer value proposition into engaging, inclusive content.

Responsibilities

  • Translate GitLab’s employer value proposition and company direction into clear, differentiated, and authentic candidate-facing messaging
  • Deliver integrated talent brand campaigns across careers content, social media, employer review platforms, talent communities, events, and recruiter channels
  • Develop and curate stories featuring team members, leaders, teams, culture, values, career growth, and the impact of working at GitLab
  • Partner with Talent Acquisition to create targeted content and campaigns supporting hiring priorities, pipeline generation, and conversion
  • Improve candidate journey touchpoints with transparent, consistent, and relevant information throughout the hiring process
  • Use content, channel, candidate feedback, and funnel metrics to improve performance and communicate impact
  • Collaborate across GitLab to ensure content is accurate, inclusive, culturally relevant, and aligned with GitLab’s voice
  • Manage projects and external partners while improving talent brand processes, systems, reporting, and operations through iteration and thoughtful use of technology and artificial intelligence tools

Requirements

  • Experience in talent brand, employer brand, recruitment marketing, content strategy, communications, or a related field
  • Experience translating a brand or employer value proposition into content, campaigns, or audience experiences
  • Strong storytelling, writing, editing, and editorial judgment across multiple channels
  • Experience planning and delivering campaigns or programs with multiple stakeholders, dependencies, and deadlines
  • Comfort using performance data, audience insights, feedback, and market research to improve outcomes
  • Experience influencing across functions and working with senior stakeholders, subject matter experts, creative partners, or vendors
  • Ability to manage ambiguity, prioritize competing work, and move from strategy to detailed execution in an asynchronous environment
  • Commitment to inclusive, transparent storytelling, alignment with GitLab’s values and remote working practices, and applicable work authorization

Benefits

  • Benefits to support your health, finances, and well-being
  • Flexible Paid Time Off
  • Team Member Resource Groups
  • Equity Compensation & Employee Stock Purchase Plan
  • Growth and Development Fund
  • Parental Leave

Job title

Job type

Full Time

Experience level

Mid levelSenior

Salary

$95,200 - $160,800 per year

Degree requirement

No Education Requirement

Location requirements

RemoteUnited States

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