Assistant Brand Manager executing digital campaigns, webinars, social content, and sales enablement for Timeless Medical Systems. Generating qualified healthcare marketing leads through persona - driven content.
About the role
- Brand Marketing Manager building Hush’s consumer sleep brand marketing function. Leading campaigns, partnerships, PR, affiliates, community, and organic social growth.
Responsibilities
- Build and communicate a comprehensive brand marketing strategy driving top- and mid-funnel growth, awareness, and affinity for Hush
- Lead integrated marketing campaigns from concept through execution across owned, earned, and paid channels
- Identify, negotiate, and manage brand partnerships and collaborations
- Build and scale an affiliate marketing program centered on sleep and traditional media publications
- Develop and manage PR and communications strategy, including media relations, press opportunities, and brand storytelling
- Lead online community management on Reddit and other community platforms
- Own organic social strategy and execution across platforms
- Establish reporting frameworks and KPIs to measure brand health, funnel impact, and ROI
- Collaborate with performance marketing, ecommerce, and product teams
- Manage budget planning, forecasting, and vendor/agency relationships
Requirements
- University Degree in Business, Marketing, Communications, or a related discipline
- 5-8 years of demonstrated experience in brand marketing, PR/comms, or a related discipline for a consumer, DTC, or retail brand
- Direct experience across at least several of the following: integrated marketing campaigns, brand partnerships, PR/comms, affiliates, online community management
- A builder's mindset; comfortable operating without an existing playbook and defining strategy and execution from scratch
- Strong storytelling instincts and ability to translate brand positioning into compelling content and campaigns across channels
- Ability to partner cross-functionally with performance marketing, ecommerce, and merchant teams
- Comfortable working with data to measure brand impact
- Strong project management skills, sense of initiative, and attention to detail
- Creative thinker able to bring in new ideas and execute independently
- Willingness to work some evenings and weekends to support activations and events as needed
Benefits
- Competitive salary
- Medical, vision, and dental insurance
- Associate discount on our products
- Diverse and inclusive work environment
- Investment in training, mentoring, and career development
- Hybrid work environment
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