Bilingual BDC Representative converting high-volume automotive dealership leads into Sales and Service appointments for Optimy.ai.
Using AI tools, CRM platforms, calls, texts, emails, and chat to drive lead conversion.
Responsibilities
Manage high-volume inbound and outbound communication across calls, texts, emails, and chat for Sales and Service.
Monitor and engage leads through the Optimy.ai platform, intervening where AI tools leave off to handle objections and secure appointments.
Qualify customer needs and convert leads into booked appointments while maintaining a strong customer experience.
Follow up with unsold leads, no-shows, and service opportunities to drive conversion.
Track customer interactions and lead progress in the CRM system.
Execute workflows and scripts aligned with performance standards.
Meet or exceed KPIs including appointment setting, show rate, and overall lead conversion.
Requirements
1–2 years of experience in business development, inside sales, or a call center role
Automotive experience is an asset
Comfortable working with AI-driven communication tools
Proficiency with automotive CRM platforms such as VinSolutions, eLead, or DealerSocket
Excellent verbal and written communication skills
Strong organizational skills and ability to multitask effectively
Proven ability to meet or exceed appointment-setting and performance metrics
Experience in both sales and service BDC functions preferred
Familiarity with digital retailing tools and chat platforms preferred
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