LP
Manager, Credit Card Engagement & Retention
LinkedIn Recruiter Post
Manager, Credit Card Engagement & Retention - 1 - year contract in Toronto. Drive squad effectiveness and cross - functional initiatives.
About the role
- Digital Project Coordinator optimizing product experiences for higher conversions and improved customer journey at LawDepot. Collaborating with teams to drive data-informed decisions and implement initiatives.
Responsibilities
- Champion product experiences that drive higher conversions, improve the customer journey, and accelerate business growth.
- Manage the product questionnaire funnel roadmap, balancing quick optimization wins with long-term product, monetization, and user experience initiatives tied to measurable business outcomes
- Identify, evaluate, and prioritize conversion rate optimization (CRO) opportunities through analytics, user research, experimentation, stakeholder feedback, and industry best practices
- Define MVPs, feature requirements, success metrics, and prioritization rationale to support strategic roadmap planning and execution
- Review existing experimentation, analytics, and optimization opportunities across key questionnaire funnel touchpoints to uncover high-value initiatives
- Utilize internal CMS tools to understand platform capabilities, constraints, and implementation feasibility when scoping solutions and defining requirements
- Partner closely with Design, Research, Development, Legal, Analysis, and UX Optimization teams to align priorities, support delivery, and ensure consistent measurement practices
- Develop A/B testing strategies, analyze results, and translate findings into actionable recommendations and future roadmap opportunities
- Define and monitor key performance indicators, including conversion rates, revenue impact, funnel completion, user engagement, and experiment outcomes
- Create and maintain documentation of optimization best practices, project learnings, and experimentation insights to support ongoing team growth and knowledge sharing
- Continuously evaluate opportunities to improve the customer experience while driving measurable business performance
Requirements
- Post-secondary education in Project Management, Business, Marketing, Communications, Design, Library and Information Studies, or other relevant fields
- Experience in Project Coordination, Product Management, Conversion Rate Optimization, Digital Optimization, or a related field
- Proven ability to define, manage, and prioritize product roadmaps aligned with measurable business outcomes
- Experience independently leading complex initiatives from discovery and planning through delivery, measurement, and iteration
- Strong analytical and problem-solving skills, with the ability to leverage data, experimentation, and customer insights to inform decision-making
- Excellent verbal and written communication skills
- Strong organizational and prioritization skills, with the ability to manage multiple initiatives and distill complex information into clear, actionable plans
- Experience designing, executing, and interpreting A/B tests or other digital experimentation methodologies
- Demonstrated ability to collaborate effectively across cross-functional teams, including Design, Research, Development, Legal, Analytics, and Business stakeholders
Benefits
- Excellent total compensation package
- Comprehensive health and dental benefits, plus an additional Health Care Spending / Personal Spending Account
- Great work life balance (37.5 hour work weeks, flexible schedules, ability to bank hours)
- Three weeks paid vacation, plus bonus personal days
- Continuous learning opportunities, including LinkedIn Learning subscriptions and training budgets
- Company share plan
- Free catered lunches for the entire office
- Monthly social events for team members to enjoy (think axe throwing, rock climbing, board games, food trucks, trivia contests, and charitable activities)
- Work alongside talented, driven colleagues in a culture focused on quality, reliability, innovation, and growth
- Personal offices for focused work and to have your individual space (plus collaborative workspaces for when you want to meet with the team)
- Free and easily accessible parking
- Southgate Mall, Whyte Ave, and Calgary Trail restaurants are only minutes away
- Hybrid working arrangements for that balance between getting work done at home and engaging with others in the office
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LP
Sr. Project Manager
LinkedIn Recruiter Post
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