Experiential Events Manager overseeing logistics and evaluations for conferences and events at Pogo. Driving creative activations and maintaining event relations for growth strategies.
Responsibilities
Own end-to-end logistics for our conference and event programs – venues, vendors, travel, materials, staffing, follow-up
Build and maintain relationships with event organizers, venues, and partners
Evaluate ROI for every event – which earned their spot, which didn't, and what to do differently next time
Bring great taste to how Pogo shows up, at every IRL touchpoint, including event displays, dinner menus, and swag
Design creative, experiential activations that make Pogo stand out to a niche audience of insights and research leaders – the hook, not just the booth
Travel up to 2x a month to ensure the highest priority events run smoothly
Partner with sales and marketing to make sure events convert
Run guerrilla marketing experiments to cut through at the events that matter most
Requirements
Likely 3–7 years of experience in conference servicing, field marketing, experiential programs, or events at a tech company or creative agency.
Strong operations chops. You can project manage many events at once with hundreds of moving parts and not drop the ball.
You can build a relationship with anyone – especially the people hosting events, to unlock the best slots, partnerships, and venues.
Great taste and creative instinct. A booth, a dinner, swag, a follow-up email – you care how things look and feel, and you can invent the activation, not just execute it.
You evaluate spend honestly. Not every event is worth it. You can tell the difference and make the call to cut what isn't working.
You operate autonomously. You don't need someone telling you which conferences to consider or which vendors to call.
You're up to travel up to 2x a month (primarily within the US).
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