Product innovation director leading category managers and launch strategy. Advancing plant-based wellness products through claims, commercialization, and cross-functional execution.
Responsibilities
Lead the team of Product Category Managers and advance the product portfolio
Ensure Saje products reach market with clear, compelling, and defensible claims and storytelling
Provide strategic direction, coaching, prioritization, and decision-making across category roadmaps, innovation programs, and product launches
Own the innovation pipeline from white-space exploration and concept creation through product marketing and creative execution
Ensure cross-functional alignment across Marketing, Creative, R&D, Regulatory, Operations, and Finance
Lead Product Category Managers in maintaining and executing 3-year Product Category Roadmaps
Oversee creation, presentation, and approval of Product Concept Briefs
Oversee accurate SOP$ forecasts for innovation initiatives
Execute claims, product substantiation, and storytelling roadmaps across innovation and core portfolio initiatives
Coordinate claims and storytelling deliverables through development, approval, and implementation
Maintain claims and storytelling tools, documentation, approval pathways, and decision records
Monitor roadmap progress, surface risks and required decisions, and provide updates and recommendations to the VP, Product
Ensure approved claims and product stories are implemented consistently across consumer touchpoints
Own and evolve a 2–3 year innovation pipeline supporting product strategy, financial objectives, and brand differentiation
Partner with R&D and Regulatory to co-innovate, refine, and pivot concepts
Ensure innovation options are quantified and qualified through business cases and Product Concept Briefs
Refine and accelerate the pace and quality of innovation
Partner with the VP, Product and Project Management team on new product launch execution
Share accountability for product launch timelines and develop risk mitigation options for delays
Maintain accountability for pricing strategy and post-launch performance
Lead and develop Product Category Managers and strengthen the internal talent pipeline
Build a culture balancing creativity, accountability, rigor, and fun
Coach team members and strengthen innovation capabilities
Requirements
8+ years of progressive experience across product innovation, product strategy, category management, or product development, ideally within a consumer-focused environment
5+ years of people leadership experience, with a demonstrated ability to coach, develop, and build high-performing teams
Exceptional cross-functional leadership skills, with the ability to build strong partnerships, influence stakeholders, and drive alignment across diverse functions and levels
Strong strategic thinking, with experience translating business priorities, consumer needs, and market opportunities into clear product and innovation strategies
Proven ability to lead through complexity and ambiguity, balancing long-term vision with strong prioritization, decision-making, and execution
Entrepreneurial, collaborative, and growth-oriented mindset, with the ability to challenge thinking, move ideas forward, and create momentum in a fast-paced environment
Are you legally eligible to work in Canada?
Benefits
A hybrid way of working
Flexible work hours based on business needs
Wellness days to ensure you're taking care of your mental and physical health
Health benefits - comprehensive health, vision and dental packages
Paid sick days
Generous product discount
Full onboarding plan and onboarding buddy to help you settle in
Employee Assistance Program - 24/7 support, resources, and information available to you and your family
Paid time off to ensure you're resting & recharging
Product training to help you learn about the benefits and efficacy of our 100% natural products to support your own wellness journey
Learning and development support
Reasonable accommodations to candidates with disabilities throughout the recruitment process and while working at Saje
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