Data Analyst improving Instacart’s online grocery fulfillment quality through operational analytics. Monitoring retailer performance, diagnosing issues, and delivering recommendations to cross - functional stakeholders.
About the role
- Database Marketing Analyst supporting subscriber growth and engagement at The Globe and Mail. Utilizing SQL and Customer Data Platforms for data-driven multi-channel marketing initiatives.
Responsibilities
- Translate business and marketing requirements into executable database‑driven marketing campaigns, primarily for email and digital channels
- Build and maintain accurate and scalable audience segments using customer profile, transactional, and behavioral data
- Support a comprehensive subscriber contact strategy, including preference management, exclusions, and consent requirements
- Develop automated and recurring campaign solutions using Oracle SQL, PL/SQL, and JavaScript
- Design and implement customer journeys that support acquisition, retention, engagement, and revenue goals
- Leverage the Customer Data Platform to deliver personalized and targeted customer experiences
- Consolidate and harmonize data from multiple CEM, CRM, and digital data sources to support journey execution
- Design and execute test‑and‑learn frameworks, including A/B testing and target vs. control campaigns across channels
- Perform end‑to‑end quality assurance to ensure campaign logic, data outputs, and creative assets align with business requirements
- Identify efficiencies, risks, and optimization opportunities throughout the campaign lifecycle
- Analyze campaign performance using SQL, Tableau, and Amplitude, identifying trends, insights, and areas for improvement
- Produce both ad‑hoc and recurring reporting to support revenue and engagement objectives
- Clearly communicate insights and recommendations to internal stakeholders to inform future strategy
- Partner with application development and analytics teams to support database design, coding standards, and QA processes
- Ensure all marketing data outputs are accurate, compliant, and privacy‑safe
- Act as an advocate for subscriber data protection, data hygiene, and compliance with privacy legislation
Requirements
- Bachelor’s degree in Computer Science, Data Analytics, Database Marketing, or a related field
- 3-5 years of experience performing database analytics or marketing operations supporting customer acquisition, retention, and engagement
- Advanced SQL skills (Oracle SQL / PL‑SQL), including automation of scheduled jobs and campaign workflows
- Strong experience working with CRM systems and marketing automation platforms, particularly Customer Data Platforms (CDPs)
- Proven experience building email and SMS contact lists using SQL
- Solid understanding of relational database principles, data modeling, and data hygiene
- Strong analytical skills in data mining, statistical analysis, and reporting
- Excellent communication skills with the ability to explain technical concepts to non‑technical stakeholders
- Experience with big data and analytics platforms (e.g., Snowflake, Amplitude)
- Working knowledge of JavaScript, Python, R, or HiveQL
- Hands‑on experience with Tableau or equivalent BI tools
- Working knowledge of HTML for email development
- Experience with AI‑enabled data cleaning, deduplication, and enrichment tools
Benefits
- Competitive compensation to ensure we hire, retain and reward team members
- Hybrid work environment that promotes work-life balance
- Generous vacation and flexible work arrangements
- Parental leave top-up
- Competitive health and dental benefits
- Defined Benefit pension plan
- Annual wellness subsidy
- On-site chiropractor and registered massage therapist
- Employee and family assistance program
- Free digital subscription to globeandmail.com and 40% off other Globe products
- Education assistance for external training courses
Job title
Job type
Experience level
Salary
Degree requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Web Analyst owning GA4, GTM, pixel, and conversion tracking for an education and nonprofit marketing agency. Ensuring accurate, privacy - compliant data across client campaigns and CRM systems.
Data Analyst supporting client data migrations and corporate actions for Computershare, a global financial administration and transfer agency leader. Ensuring data quality, mapping, validation, and operational sign - off.
Associate Director advancing UJA Toronto’s nonprofit fundraising through donor analytics, predictive modeling, and prospect intelligence. Leading data strategy, pipeline development, and a two - person analytics team.
Sales Force Effectiveness Specialist optimizing territories, targeting and dashboards for GSK, a global biopharma company. Translating sales and market data into actionable commercial insights.
Water and wastewater planning consultant analyzing infrastructure data, forecasting demand, and developing sustainable servicing strategies. Supporting KWL’s consulting engineering projects across Western Canada.
Data analytics intern supporting TD Insurance’s data governance, operational insights, datasets, dashboards, and reporting. Four - month Winter 2027 placement in Montréal or Toronto.
Bilingual Data Analyst translating General Motors social data into performance insights at independent creative agency Rethink. Building reports, dashboards, and recommendations for campaigns and content.
Data Analyst building compliance dashboards, pipelines, and regulatory reports for Kraken’s global crypto financial platform. Turning complex data into audit - ready insights and automated compliance workflows.
Senior analyst establishing data governance and master data management for Sunrise Farms, a Canadian food processing company. Improving data quality and supporting ERP transformation.