Strategic Account Director connecting presales and post-sales teams for Zeta Global’s AI-powered marketing cloud.
Driving data-informed roadmaps, client insights, and campaign performance.
Responsibilities
Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution
Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration
Develop and deliver forward-thinking strategic roadmaps aligned with client goals and business outcomes
Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns
Leverage ZMP Intelligence offerings
Build deep client relationships as a trusted advisor and advocate for client business objectives
Facilitate collaborative client sessions to drive innovation and alignment
Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns
Monitor and manage roadmap deliverables, clarify objectives, define tasks, and ensure timely delivery
Identify risks and opportunities in client strategies and propose innovative solutions to optimize performance
Write and share reports explaining progress, insights, and suggestions
Requirements
8+ years of experience in strategic account management, marketing strategy, or related roles
Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation
Solid knowledge of cross-channel marketing, including digital, media, and traditional channels
Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams
Exemplary analytical skills, with a track record of using data to inform strategy and storytelling
Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders
An initiative-taking, problem-solving mindset and an interest for leading innovation and performance
Bachelor’s degree in marketing, Business, or related field
Enterprise Account Executive selling Solink’s video intelligence platform to restaurant brands and franchise groups. Driving complex sales, expansion, and strategic growth across the restaurant industry.
Mid - Market Account Executive selling Samsara’s Connected Operations Cloud to Canadian businesses. Closing complex IoT deals with executives through prospecting, trials, POCs, and negotiations.
Mid - Market Account Executive selling Motus vehicle reimbursement and driver - risk solutions. Managing consultative full - cycle software sales to C - level buyers and meeting quarterly quotas.
Enterprise Account Executive selling Harvey’s AI platform to law firms and professional - services enterprises. Managing complex B2B SaaS sales cycles and growing strategic client relationships.
Enterprise Account Executive selling Dot Compliance’s Salesforce - based quality and compliance SaaS to life sciences organizations. Owning complex North American enterprise sales cycles and revenue growth.
SMB Account Executive selling Wagepoint payroll software to small businesses across Canada. Managing full - cycle B2B sales through prospecting, closing, and product adoption.