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About the role

  • Strategic Account Director connecting presales and post-sales teams for Zeta Global’s AI-powered marketing cloud. Driving data-informed roadmaps, client insights, and campaign performance.

Responsibilities

  • Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution
  • Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration
  • Develop and deliver forward-thinking strategic roadmaps aligned with client goals and business outcomes
  • Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns
  • Leverage ZMP Intelligence offerings
  • Build deep client relationships as a trusted advisor and advocate for client business objectives
  • Facilitate collaborative client sessions to drive innovation and alignment
  • Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns
  • Monitor and manage roadmap deliverables, clarify objectives, define tasks, and ensure timely delivery
  • Identify risks and opportunities in client strategies and propose innovative solutions to optimize performance
  • Write and share reports explaining progress, insights, and suggestions

Requirements

  • 8+ years of experience in strategic account management, marketing strategy, or related roles
  • Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation
  • Solid knowledge of cross-channel marketing, including digital, media, and traditional channels
  • Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
  • Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams
  • Exemplary analytical skills, with a track record of using data to inform strategy and storytelling
  • Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders
  • An initiative-taking, problem-solving mindset and an interest for leading innovation and performance
  • Bachelor’s degree in marketing, Business, or related field

Benefits

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts
  • Virtual Wellness Classes
  • Pet Insurance

Job type

Full Time

Experience level

Lead

Salary

CA$150,000 - CA$180,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Cloud

Location requirements

RemoteCanada

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