Global VP Marketing owning strategy, brand, demand generation, and revenue growth for 360Learning’s collaborative learning and AI-powered LMS. Leading a global marketing organization and North American expansion.
Responsibilities
Own the global Marketing strategy and organization
Sharpen positioning in a rapidly changing market
Strengthen brand and category leadership
Build a high-performing Marketing engine translating market opportunity into sustainable revenue growth
Partner with Sales, Product and Customer teams on go-to-market strategy
Accelerate growth in North America
Align Product Marketing, Brand & Content, and Demand Generation around shared business outcomes
Drive market awareness, positioning, pipeline creation, conversion, and revenue impact
Understand the culture, marketing strategy, positioning, organization, processes, and performance management within the first month
Build a diagnostic and identify improvement opportunities
Build an 18-month roadmap for the marketing team
Validate the messaging framework and content strategy
Own analyst relationships and build relationships with top clients
Lead strategic company projects and the repositioning decision
Transform demand generation from demand capture to demand creation
Support revenue in scaling outbound to 50% of pipe creation
Report directly to the CEO and progressively grow into a broader CMO-level mandate
Requirements
10+ years of experience in B2B SaaS marketing
Experience in HR Tech, Future of Work, collaboration, productivity or knowledge/AI platforms would be a plus, but not required
Master of at least 3 of the following functions: product marketing, demand generation, content marketing, brand
Outstanding communication skills
Servant leadership style to lead a team of 20+
Experience in rebranding / renaming is a plus
Fluent English (US/UK)
Enthusiasm for the company’s working environment and culture
Benefits
Package includes base salary, a variable component and equity
Health Benefits: Medical, Vision, Dental, Life, Accidental Death & Personal Loss, and Disability coverage
Employee Care Line
Flexible hours
Total work from home possible anywhere in the UK
Six active employee resource groups covering Mental Health, Environmental/Sustainability, Women, Parents, LGBTQIA2S+, and Ethnic Diversity
Corporate Social Responsibility initiatives and CSR Charter
Convexity Culture and framework to help employees make an impact
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