Field Marketing Specialist executing conferences and field programs for Feathery’s AI operating system for financial institutions. Driving sales alignment, lead generation, pipeline, and event ROI across North America.
About the role
- Senior Manager leading marketing decision science for Instacart’s grocery delivery marketplace. Directing paid marketing measurement, budget modeling, and a team of five decision scientists and analysts.
Responsibilities
- Lead and develop a team of 5 Decision Scientists and Marketing Analysts, owning performance, growth, and day-to-day direction
- Own end-to-end delivery of paid marketing analytics workstreams, including channel-level goal-setting, pacing, incrementality testing, acquisition and retention analysis, and Retailer Marketing measurement
- Lead contributions to the unified marketing measurement framework, including MMM, incrementality testing, LTV, and MTA
- Drive re-goaling, rebasing, and scenario modeling to inform marketing budget allocation
- Serve as primary analytical point of contact for senior marketing leadership and Finance
- Represent MDSA in MBRs, SBRs, and Pacing Meetings
- Define and drive the Marketing Decision Science roadmap with the Director
- Partner with Marketing Data Science on measurement architecture, LTV modeling, and measurement infrastructure
- Improve analytical self-serve and reduce recurring reporting through tooling and automation
- Build team capacity and coverage plans
- Anticipate stakeholder needs and surface proactive insights
Requirements
- 8+ years in data science, analytics, or a quantitative function
- 3+ years managing teams of analysts or decision scientists
- Deep expertise in paid marketing measurement, including incrementality testing, marketing mix modeling, attribution, LTV-based optimization, and channel-level performance analytics
- Strong SQL and data fluency
- Ability to independently own senior cross-functional relationships and represent a data science function in leadership forums
- Ability to translate complex analyses into clear investment recommendations for non-technical audiences
- Experience managing and developing Decision Scientists or Marketing Analysts with a high bar for quality and direct feedback delivery
- Preferred: experience at a consumer-facing marketplace or high-growth technology company
- Preferred: familiarity with geo-experimentation, Bayesian methods, or causal inference frameworks
- Preferred: experience with LTV-based media optimization and budget allocation modeling
- Preferred: background in building or overhauling channel-level reporting and pacing infrastructure
Benefits
- New hire equity grant
- Annual refresh grants
- Flexible choice of work location (home, office, or coffee shop)
- Regular in-person events
- Market-competitive compensation and benefits
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Remote Marketing Coordinator managing email, social media, SEO, outreach, and project QA. Supporting a fractional - CMO firm serving homebuilders, real estate companies, and founder - led businesses.
Senior Marketing Manager owning Instacart's Canadian consumer marketing strategy. Leading integrated campaigns, partnerships, influencer content, localization, and budget tracking.
Senior Direct Response Marketer leading ads, VSLs, funnel copy, and email for an online marriage - coaching company. Driving qualified calls and marketing turnaround through research, testing, and compliant creative.
Channel Marketing Manager driving partner and customer referrals for WellnessLiving’s wellness - business software. Owning partner campaigns, referral programs, podcast content, and customer advisory initiatives.
Marketing Advisor developing products, services, and strategies for Desjardins financial cooperative. Leading market analysis, recommendations, and cross - functional development initiatives.
Senior Lifecycle Marketing Manager scaling lifecycle campaigns for Docker's developer tooling and AI platform. Driving activation, retention, and renewal through automation, usage signals, and credible technical messaging.
Global VP Marketing owning strategy, brand, demand generation, and revenue growth for 360Learning’s collaborative learning and AI - powered LMS. Leading a global marketing organization and North American expansion.
Field marketing leader building Autodesk Flow's demand engine for film and television production software. Driving events, partner programs, pipeline, advocacy and revenue across North American markets.
Senior Partner Marketing Manager shaping go - to - market strategy and integrated campaigns for Clio, a global legal AI technology company. Driving partner engagement, customer acquisition, and scalable growth.