Senior Manager, GTM Systems

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About the role

  • Senior GTM Systems Manager architecting Salesforce-powered revenue systems for Air, a creative-ops platform. Leading lifecycle automation, AI tooling, integrations, and cross-functional GTM operations.

Responsibilities

  • Own the architecture of Air's GTM stack, with Salesforce at its center
  • Manage the object model, permissions, data pipeline, release governance, and integrations
  • Lead builds across the customer lifecycle, including marketing attribution, speed-to-lead, CPQ, and deal desk
  • Own change management from requirements through adoption
  • Sequence work and de-risk cutovers with test coverage and monitoring
  • Run enablement to ensure changes are adopted
  • Own a roadmap tied to GTM strategy
  • Partner with Marketing, Sales, CS, Data, and Finance leaders
  • Equip GTM Ops process generalists with documentation, best practices, and tooling

Requirements

  • 5+ years in Revenue Operations, GTM Engineering or Business Systems
  • Experience as the product owner of a CRM that a revenue organization depends on
  • Experience owning a systems roadmap and delivering against it
  • Systems architecture experience with data models, integrations, and dependencies
  • Ability to read Apex, SQL, and API payloads
  • Ability to direct AI tools toward the right approach and verify outputs before production
  • Strategic judgment to balance scale, speed, process, and engineering
  • Regular use of Claude Code or similar agentic tools
  • Experience shipping AI-powered workflows or agents to real users
  • Critical review of AI-written work before production
  • Knowledge of modern GTM tooling
  • Ability to translate business requirements into systems logic and explain tradeoffs

Benefits

  • Competitive medical, dental, and vision insurance
  • Dependent coverage
  • Generous work-from-home stipend
  • Professional development reimbursement
  • Unlimited vacation days
  • Equity
  • Inclusive culture welcoming individuals from all backgrounds and experiences

Job type

Full Time

Experience level

Senior

Salary

CA$138,000 - CA$205,000 per year

Degree requirement

No Education Requirement

Tech skills

SQL

Location requirements

HybridTorontoCanada

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