Senior GTM Systems Manager architecting Salesforce - powered revenue systems for Air, a creative - ops platform. Leading lifecycle automation, AI tooling, integrations, and cross - functional GTM operations.
About the role
- Product Marketing Manager shaping positioning, launches, and go-to-market strategy for Velixo’s Excel-based ERP reporting software. Driving customer insights, enablement, case studies, and global commercial growth.
Responsibilities
- Define compelling customer value propositions aligned with company strategy and brand differentiation
- Collaborate with product, marketing, commercial teams, and partners to establish proposition-success frameworks
- Deliver presentations, e-books, and other marketing assets
- Own launches of new products and propositions
- Deliver go-to-market strategies and enablement packs for internal and external stakeholders
- Guide region-specific plans with channel strategies, messaging, positioning, value-added content, and sales enablement tools
- Lead the customer case study strategy and execution, ensuring a continuous release cycle of quality case studies with measurable outcomes
- Contribute to the messaging and structure of the Velixo website
- Manage the proposition roadmap with product strategy, pricing, and go-to-market teams to achieve financial targets
- Contribute to thought leadership and represent Velixo at events, on social media, with analysts, and through digital channels
- Develop and evolve the global go-to-market strategy
- Design product messaging and positioning driven by customer insight
- Inspire sales and marketing channels through successful commercial results
Requirements
- Proven experience in a customer and commercially led Product Marketing role
- Deep domain expertise and a track record of building and executing product and proposition growth strategies across multifunctional teams
- Experience launching new products and value propositions
- Strong knowledge of product-centric organizations and industries
- Deep understanding of customer business needs and challenges, and competitors in the space
- Experience with product marketing methodologies and value proposition development
- Marketing and communications experience
- Ability to work with Product and Commercial teams
- Experience working within the ERP space, directly or indirectly
- Ability to operate at both strategic and operational levels
- Established experience launching successful products in highly competitive technology markets
- Proven creative thinking and ability to independently generate and execute innovative product marketing ideas
- Proven track record crafting compelling positioning and thought leadership content
Benefits
- Flexible working hour arrangements
- 100% work-from-home job
- Private health insurance participation
- Retirement plan contributions
- Assistance to grow your skills
- Assistance to set up your home office
- Inclusive and diverse work environment
- Diverse and distributed team
- Competitive salary
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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