About the role

Marketing Specialist developing campaigns, websites, social media, and brand assets for Wesko Locks, a North American provider of value-based locking solutions. Supporting product launches, communications, and market performance analysis.

Responsibilities

Develop, implement, and maintain Wesko’s website and social media presence in alignment with corporate standards
Create and maintain core marketing materials including brochures, presentations, templates, and other brand assets
Plan, coordinate, and execute marketing campaigns across digital and traditional channels
Support product launches and promotional activities aligned with business priorities
Translate technical product information into clear, customer-facing messaging
Ensure consistent branding and messaging across all materials and platforms
Collaborate with sales, technical teams, and external vendors
Analyze market trends and report on marketing performance
Support trade shows, customer events, and industry activities
Maintain knowledge of Wesko products and markets
Perform additional duties as required
Report to the General Manager

3–5 years of experience in marketing or communications
B2B/manufacturing experience is an asset
Post-secondary education in Marketing, Communications, or related field preferred
Strong written and verbal communication skills
Strong organizational and project management skills
Proficiency in Microsoft Office (Word, Excel, PowerPoint)
Experience with design tools including Adobe Creative Suite and Canva
Experience managing websites and content
Familiarity with email platforms, analytics tools, and CRM systems is an asset
Strong analytical mindset and attention to detail
Ability to work independently and collaboratively
Legally eligible to work in Canada
Willingness to travel occasionally (5–10%)