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About the role

  • Senior media planner managing integrated digital campaigns for Basis, a software platform automating media operations. Developing plans, advising advertisers, and optimizing campaign performance.

Responsibilities

  • Provide account management and stewardship of media services for brand and agency advertisers
  • Oversee development and quality control of media plans
  • Present integrated media recommendations and media plans to client stakeholders
  • Partner with research and strategy team members
  • Maintain knowledge of the digital media landscape and Basis products and solutions
  • Understand how digital channels work together to drive business outcomes
  • Mentor and train junior planning team members
  • Bring new ideas to clients through digital innovation, research, and vertical expertise
  • Use syndicated research to build rationale for recommended media strategies
  • Collaborate with analytics to align media strategies with business objectives and success measures
  • Negotiate with vendors for inventory and pricing
  • Cultivate relationships with ad operations, campaign analytics, and search and social media planners
  • Ensure campaign performance, client satisfaction, and retention
  • Provide clients with perspectives on advertising trends, including the cookie-less future
  • Manage insertion orders, media plan revisions, and publisher IO approvals
  • Actualize campaigns to meet budgets and KPIs
  • Assist Finance with billing executions and discrepancies
  • Complete traffic sheets and gather creative assets and instructions

Requirements

  • Minimum of 5 years of experience or equivalent combination of education, training, and experience
  • 4+ years of experience in digital media buying and planning
  • Previous experience mentoring junior team members
  • Strong understanding of programmatic media and real-time bidding
  • Strong proficiency with holistic media planning fundamentals and media planning tools
  • Experience with syndicated research tools
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive detail-oriented client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross-functional team environment
  • Advanced Excel and PowerPoint skills
  • Commitment to creating inclusive, respectful environments where all voices are valued and supported
  • Thoughtful approach to collaboration, design, and decision-making that prioritizes equity, access, and continuous learning

Benefits

  • Flexible work week
  • 401k/RRSP matching
  • Mental health support
  • Paid sabbaticals
  • Generous parental leave
  • Flexible work options
  • Remote, hybrid, or on-site work options across the U.S. and Canada
  • Competitive benefits
  • Potential bonuses
  • Potential equity
  • Equal-opportunity workplace
  • Interview accessibility assistance

Job title

Job type

Full Time

Experience level

Senior

Salary

$77,216 - $94,000 per year

Degree requirement

No Education Requirement

Location requirements

RemoteUnited States

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