Media Buyer managing paid Meta and Google Ads campaigns for marketing clients. Optimising performance, budgets, tracking, testing, and client reporting against measurable KPIs.
About the role
- Marketing Manager scaling GG TEQ’s IT hardware, software, cloud, and services marketing engine. Driving reseller demand generation, vendor co-marketing, pipeline growth, and sales enablement.
Responsibilities
- Develop and execute a marketing strategy aligned with sales targets and company growth goals
- Plan and run multi-channel demand generation campaigns across email, paid and organic social, SEO/SEM, webinars, and events
- Manage co-marketing with manufacturers, distributors, and software publishers, including MDF/co-op fund requests, campaign execution, and proof-of-performance reporting
- Build messaging and positioning across the hardware, software, cloud, and services portfolio
- Own the website, content calendar, and digital presence
- Produce case studies, solution briefs, email campaigns, and sales enablement materials
- Collaborate with Account Executives and sales leadership on lead qualification, prospect nurturing, and account-based marketing
- Manage marketing activity and lead tracking in the CRM
- Report on campaign performance, pipeline contribution, and ROI
- Plan and support virtual and in-person events, vendor-sponsored activities, and customer engagement initiatives
- Manage the marketing budget, external agencies, and freelancers
- Maintain brand consistency across all channels and customer touchpoints
Requirements
- 4+ years of B2B marketing experience, with direct experience working in marketing for an IT Value Added Reseller (VAR)
- Hands-on experience running co-marketing programs with technology vendors and distributors, including MDF/co-op funds
- Track record of building campaigns that generated measurable pipeline and revenue
- Strong understanding of the IT solutions landscape (hardware, software, cloud, and services) and how to market to IT decision-makers
- Experience with marketing automation and CRM platforms
- Excellent writing, communication, and project management skills
- Ability to work independently in a fast-paced, remote environment, as both a strategist and an executor
- Experience marketing Microsoft, Cisco, Dell, HP, Lenovo, or similar manufacturer solutions
- Familiarity with Zoho CRM or Zoho Campaigns
- Experience with account-based marketing (ABM) and intent data tools
- Background marketing managed services or recurring revenue offerings (MRR/ARR)
- Experience with paid media, SEO, and web analytics (e.g., Google Analytics, LinkedIn Campaign Manager)
- Basic design skills (Canva, Adobe Creative Suite) or experience managing creative resources
Benefits
- Performance bonuses
- Health benefits
- Career advancement opportunities
- 100% remote work environment within Canada
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Director leading customer marketing for Nitro’s global PDF and eSign SaaS platform. Driving retention, expansion, cross - sell and customer advocacy.
Senior Manager leading Dropbox’s lifecycle marketing strategy and team across onboarding, retention, monetization, and expansion. Building scalable growth programs for Dropbox’s global cloud productivity customer base.
Platform Marketing Lead driving merchant acquisition and activation through platform and ISV channels. Building campaigns, partnerships, and measurement programs for Affirm’s buy - over - time payment platform.
Regional Marketing Manager driving campaigns, events, and pipeline growth across North America. Supporting QIMA’s testing, inspection, and certification business through measurable marketing programs.
Marketing Specialist strengthening the University of Alberta’s brand through integrated campaigns and Canva Enterprise. Coordinating marketing projects, events, and internal partner initiatives.
Senior Marketing Specialist supporting HearCANADA’s Canadian hearing - care retail network. Managing multichannel campaigns, content, events, vendors, and marketing technology.
Marketing Manager shaping OpenTable’s local diner brand strategy across New York, San Francisco, Chicago, and Los Angeles. Partnering across teams and managing market - specific partnerships.
Marketing Coordinator coordinating AI - enabled campaigns, events, and lead management for Sophos, a global cybersecurity company. Supporting Americas marketing operations from Vancouver.
Trade Marketing Representative driving retailer relationships, distribution, merchandising, and market share for BAT’s multi - category tobacco products in Airdrie.