Senior Paid Search Strategist owning Google Ads strategy and execution for MVR Digital’s premium and luxury DTC clients. Managing large budgets, feeds, PMax, and client performance calls.
About the role
- Google Ads strategist owning DTC and eCommerce accounts end to end. Scaling growth through Search, Shopping, Performance Max, attribution, and client strategy.
Responsibilities
- Own a set of DTC accounts as strategist, buyer, and direct client point of contact
- Manage monthly budgets ranging from $5k to well into six figures
- Own client relationships, present results and plans, explain reasoning, and answer for account performance
- Audit campaign and ad group structure, keywords, search terms, negatives, bidding, impression share, feed health, landing pages, audiences, and conversion tracking
- Create Loom audits for clients
- Separate brand and non-brand performance and optimize them appropriately
- Analyze incremental performance, including NC-CPA, NC-ROAS, geo holdouts, and brand-search tests
- Manage Merchant Center hygiene, product titles, disapprovals, promotions, Shopping, and Performance Max delivery
- Manage tracking across GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports
- Diagnose and fix bottlenecks involving creative, offers, AOV, landing pages, checkout, or tracking
- Build landing pages, scripts, reporting, and other tools needed by accounts
- Communicate directly with clients and own account outcomes end to end
Requirements
- Hands-on Google Ads experience with meaningful spend on DTC and eCommerce accounts
- Demonstrated results involving CPA, ROAS, revenue, and specific optimization changes
- Experience with Shopping and Performance Max, not only Search
- Fluency across Search, Shopping, Performance Max, Demand Gen, YouTube, Merchant Center, GA4, and GTM
- AI-native; must already use Claude or an equivalent working tool
- Ability to build and ship landing pages using Claude or an equivalent tool
- Native or near-native English communication skills
- Ability to explain strategy clearly, present to clients, sell ideas, push back, and proactively raise problems
- Ability to work US Eastern business hours for client calls
- Bing experience is a nice to have
- Bonus: experience building or operating a Shopify store or running Meta at spend
Benefits
- Remote work with worldwide hiring
- Flexible schedule; no time clock
- Autonomy and trust from day one
- Fast feedback
- Opportunity to grow into senior strategy and take on more responsibility
- Work on real brands with real budgets
- Aggressive testing and rapid learning
- Build scalable frameworks
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Senior Paid Social Strategist owning Meta strategy, testing, and scaling for MVR Digital’s premium DTC clients. Managing $100K+ monthly spend and leading client - facing performance recommendations.
Senior Paid Media Strategist driving B2B pipeline growth through Google, LinkedIn, Meta, and Microsoft advertising. Advising senior marketing stakeholders and connecting spend to revenue.
Senior Google Ads Buyer owning strategy, buying, attribution, and client relationships for DTC eCommerce brands. Driving incremental growth across Google Ads, Shopping, PMax, and the full conversion funnel.
Paid Search Strategist owning full - funnel Google Ads growth for DTC eCommerce brands. Managing client relationships, attribution, feeds, tracking, Shopping, and Performance Max.
Campaign Manager driving demand generation for Planful’s financial performance management software. Executing email, webinar, nurture, direct mail, and ABM campaigns while optimizing pipeline and ROI.
Paid Advertising Strategist managing paid social and media campaigns for Power Digital, an AI - native growth firm. Optimizing performance, budgets, reporting, and client strategy across channels.
Senior Product Manager scaling Life360’s programmatic ads exchange and SSP capabilities. Driving ad monetization, integrations, reliability, and partner optimization for family safety products.
Senior paid advertising strategist leading ecommerce campaign strategy, optimization, measurement, and client growth. Leveraging paid media expertise, AI, and Power Digital’s proprietary technology.
Paid Social Manager leading Meta, LinkedIn, and TikTok campaigns for a performance marketing agency serving higher education and nonprofits. Optimizing audiences, creative, and conversions.