Business Development Associate at a healthcare organization connecting patients with life-changing treatments. Outreach to law firms for referrals with responsibility for building relationships and utilizing marketing tools.
Responsibilities
Build relationships with law firms and get their clients/patients referred to us
Find creative ways to get in the door with law firms that are hard to reach or reluctant to engage
Run outbound outreach (calls, email, LinkedIn) to build and work a sales funnel of referral partners
Move prospective referral partners from first contact through to a working relationship that sends real referrals
Use marketing materials and messaging as a support tool for sales conversations, not as a standalone workstream
Maintain accurate CRM records of contacts, outreach activity, and pipeline status
Report on referral pipeline movement, response rates, and what's working in outreach
Identify opportunities to improve the outreach playbook as you learn what gets law firms to respond
Requirements
Strong spoken and written English, and genuine comfort making outbound calls to law firms and other B2B prospects
Sales or sales-support experience — cold-calling, customer support, call-center, or similar backgrounds
A working understanding of lead generation or sales funnels
Persistence and resourcefulness in getting a response from prospects who don't want to engage
Comfort with B2B outreach and relationship-building as a core part of the job, not a side task
Willingness to learn the specifics of this market and business model — direct healthcare or legal industry experience is not required
Benefits
Fully remote, independent contractor engagement (you're responsible for your own taxes, insurance, and benefits)
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