Head of Growth Marketing building Phorest’s North American medspa software presence. Driving demand, partnerships, campaigns, and pipeline growth across Canada and the USA.
About the role
- Senior Growth Marketing Manager driving ABM, sales acceleration, and revenue growth at Maya HTT, a digital engineering solutions provider. Leveraging generative AI and strategic account marketing.
Responsibilities
- Develop and execute growth marketing programs driving pipeline generation, deal acceleration, and revenue growth
- Lead highly personalized 1:1 and 1 ABM initiatives targeting strategic prospects, key accounts, and existing customers
- Partner with Sales on strategic account planning using account intelligence, buying signals, and whitespace analysis
- Develop integrated customer acquisition, cross-selling, upselling, and expansion programs
- Build targeted campaigns engaging buying committees and addressing account-specific challenges and outcomes
- Develop and execute account-based sales plays with Sales, BDRs, Business Development, and Revenue Operations
- Identify opportunities to accelerate active deals, re-engage stalled opportunities, and generate new pipeline
- Create BDR enablement materials, personalized outreach sequences, account briefs, presentations, competitive messaging, and sales tools
- Collaborate on lead prioritization, nurturing, and sales handoffs
- Analyze sales trends, pipeline data, and account engagement
- Use generative AI for account research, content creation, personalization, and campaign automation
- Develop account-specific and vertical-specific presentations, email sequences, landing pages, and sales collateral
- Translate complex technical capabilities into customer-centric messaging
- Test AI-powered workflows to improve efficiency, personalization, and scalability
- Monitor account engagement, pipeline contribution, conversion rates, deal velocity, and revenue impact
- Improve segmentation, targeting, attribution, and sales and marketing alignment
- Collaborate with Product Marketing, Product Strategy & Growth, Sales, and Customer Success on integrated growth initiatives
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 8+ years of B2B marketing experience, with strong expertise in ABM, growth marketing, demand generation, or revenue marketing
- Proven experience partnering directly with enterprise Sales teams on strategic account planning, sales plays, pipeline acceleration, and account expansion
- Strong understanding of complex B2B sales cycles, buying committees, and multi-stakeholder engagement
- Hands-on proficiency with generative AI tools for account research, content creation, personalization, and marketing automation
- Strong content creation, storytelling, analytical, and project management skills
- Ability to translate technical solutions into business value
- Experience with Salesforce, Pardot/Marketing Cloud Account Engagement or equivalent, Power BI, and Microsoft Excel
- Ability to manage multiple priorities independently
- Excellent communication skills in French and English
- Experience in engineering software, industrial technology, manufacturing, or complex B2B technology markets is a strong asset
- Must be authorized to work in the country where the job is located
Benefits
- Flex Working Hours and Hybrid Work
- 100% Employer-Paid Benefits starting from Day One: Medical, Dental, Vision, Life, Short/Long Term disability insurances
- Group RRSP / DPSP Plan with Employer Contributions open to join from Day One
- Career Growth Opportunities
- Learning Opportunities
- Flexible PTO Policy
- Sick/Personal Days
- Summer Flex Schedule
- Structured Onboarding Program
- Permanent position
- Competitive base salary
- Opportunity to join an award-winning company recognized worldwide as an industry leader
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Report this job
Found something wrong with the page? Please let us know by submitting a report below.
Growth marketing manager driving Google Ads, website testing, and signup - to - paid conversion for Rebrandly’s branded - link analytics platform. Fully remote across the US, Canada, and Ireland.
Growth marketing manager leading acquisition and customer marketing for ClearGov’s public - sector financial platform. Driving SEO/AEO, ABM/ABX, expansion revenue, and a two - person team.
Growth Marketing Manager scaling Veem’s global payments fintech through demand generation, paid acquisition, and lifecycle programs. Driving measurable pipeline, revenue, retention, and expansion across Canada and international markets.
Senior Growth Marketing Manager driving ABM, sales acceleration, and revenue growth for Maya HTT’s digital engineering solutions. Partnering with Sales across North America and Europe.
Marketing Manager developing integrated campaigns for Manulife’s Canadian Group Benefits business. Driving member engagement, digital adoption, and measurable marketing outcomes through cross - functional collaboration.
B2B Growth Marketer building go - to - market strategy, positioning, and LinkedIn content engines for fast - growing software entrepreneurs. Turning executive expertise into pipeline - generating content.
User acquisition team lead scaling PPC and affiliate channels for ScholarshipOwl’s scholarship marketplace. Coaching traffic managers while optimizing budgets, attribution, fraud prevention, and growth economics.
Head of Growth Marketing leading paid acquisition, CRO, creative, email, and funnel performance for Marriage Reset’s men’s marriage coaching business. Owning the turnaround from media strategy through team scaling.
Founding growth marketer scaling Silvie, Pontosense’s camera - free senior safety sensor. Owning SEO, paid acquisition, social, conversion, and channel ROI.