Marketing Coordinator supporting CDW Canada’s email, web, ecommerce, and automation programs. Managing campaigns, projects, analytics, and digital marketing initiatives for CDW Canada.
About the role
- Demand Gen Marketer at Pogo focusing on B2B paid acquisition across multiple channels. You'll shape strategy, manage budgets, and collaborate on creative execution.
Responsibilities
- Own B2B paid acquisition across multiple channels including digital and offline
- Shape and run paid strategy
- Apply analytical rigor to every spend decision
- Collaborate with internal teams on creative elements
- Test, iterate, and scale successful campaigns
Requirements
- 3–6 years of B2B paid acquisition experience at a SaaS company with meaningful paid spend
- Experience with multiple paid channels such as LinkedIn and Meta
- Strong analytical skills for measuring CAC, ROAS, pipeline contribution, and attribution
- Experience in fast-growing organizations with ownership of decisions
- Bonus: experience with AI tools, out-of-home, billboard, or direct mail experience
Benefits
- Unlimited PTO
- Minimum 20 days vacation policy
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