BDC Representative converting inbound and outbound dealership leads into Sales and Service appointments. Supporting Optimy.ai, an automotive eCommerce solution, with AI-assisted customer engagement.
Responsibilities
Manage high-volume inbound and outbound communication across calls, texts, emails, and chat for both Sales and Service
Monitor and engage leads through the Optimy.ai platform, stepping in where AI tools leave off to handle objections and secure appointments
Qualify customer needs and convert leads into booked appointments while maintaining a strong customer experience
Maintain consistent follow-up with unsold leads, no-shows, and service opportunities to drive conversion
Accurately track all customer interactions and lead progress within the CRM system
Execute workflows and scripts aligned with performance standards to ensure consistent conversion and appointment rates
Meet or exceed KPIs including appointment setting, show rate, and overall lead conversion
Requirements
1–2 years of experience in business development, inside sales, or call center role; automotive experience is an asset
Comfortable working with AI-driven communication tools
Proficiency with automotive CRM platforms (e.g., VinSolutions, eLead, DealerSocket, etc.)
Excellent verbal and written communication skills
Strong organizational skills and ability to multitask effectively
Proven ability to meet or exceed appointment-setting and performance metrics
Experience in both sales and service BDC functions preferred
Familiarity with digital retailing tools and chat platforms preferred
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